Our Work
From retail training to brand experiences, these are some of the projects we're proudest of. Each case study is a look behind the scenes at how we partnered with brands like B&Q, Mondelez and Tesco to solve real challenges and the results that came from it.
Design & Print
Be you be Wagamama
Wagamama’s brand is all about individuality and fun. So, when they asked us to develop an induction pack, we knew it couldn’t just be a wirobound book. ‘Getting started’, a distinctive wooden box, filled with interactive tools to get new recruits up to speed and engaged as quickly as possible: films, flashcards, hands-on activities and games. Everything you need to get new starters connecting with their inner Wagamama...
John Lewis onesie
Every business faces the challenge of translating complex, multi-layered business strategies into a story that’s meaningful and engaging for the people who need to deliver it. John Lewis is no exception. We used the ‘onesie’ as a visual hook to bring all the different strands of the partnership’s strategy together in one place, condensing a 60-page business plan into something everyone could get.
Tesco Kill Spill
Tripping and slipping accidents cost Tesco millions of pounds a year - so we introduced Kill Spill as a way to engage people with better working practices. The bright cartoon imagery and light tone of voice are the perfect antidote to the usual earnest health & safety messaging - and proved an immediate hit with colleagues. Within six months of the campaign breaking, accidents in Tesco stores were down by 17%.
Brand
Creating a connection
Mondelez is the food giant that came out of Kraft’s merger with Cadbury. An important part of that evolution was to begin visibly blending the company’s many different brands and bringing them to life for the newly-merged workforce.
We designed, printed and installed a series of giant boards across all of Mondelez’s UK offices - making sure everyone felt connected with the whole portfolio and not just the brands they were used to.
Events
Something a little different
John Lewis & Partners' Propeller Fest was a week-long event to engage employees with the Priorities Strategy. Travelling to various UK locations with interactive speaker sessions, feedback sessions, baking competitions - and, of course, no festival would be complete without live music and decorated wellies.
Video
B&Q Bitesize Videos
MK Brand partnered with B&Q on their Showroom programme, helping Showroom-based colleagues build real confidence in kitchen, bathroom and bedroom design, and in helping customers find the right solution for their space. We created bitesize learning videos covering design fundamentals, space planning and layout, technical information and ergonomics, alongside L&D workbooks and coaching material to support B&Q's Showroom sales culture.
